The Paul Simon classic "Kodachrome" was the song among photographers a generation or so ago. A great catchy tune from Fresh Young Fellows, "Picture Book" (from This One's For The Ladies), could well have the same meaning for a new generation.
The power of music in commercials
It is featured in a visually impressive TV advert for HP Imaging Products. The technical innovations that must have been readied for it's production are akin to magic. I stop whenever I see it on TV. But watching it as much as I do I came to appreciate the music. Rather than buy the products featured I bought the song so I'm not sure the advert met it's goal.
"Picture Book" is similar to it's Paul Simon predecessor's theme of capturing memories, but it is quite similar in tone and fee, as well. However, the folksy heritage has been updated with more modern orchestration and a perkier, almost Punk-like beat. Very OK Go or The Hives in some fashion. It bridges Pop and Folk very nicely. This helps make it Some of My Favorite Music.
